PRESENTACIÓN EMPRESARIAL - SLASHMOBILITY

A session focused on rethinking innovation from an operational and experience-driven perspective, shifting attention from launching new products to how services are designed, activated and managed. Drawing on Insurama’s experience, the discussion explores evolving customer and partner expectations, the importance of orchestrating complex ecosystems on shared platforms, and the critical role of automation, real-time data and end-to-end processes. The session highlights how competitive advantage is increasingly built on operational excellence, adaptability and the quality of the experience delivered when users truly need the service, offering a practical view on how to scale more agile, efficient and customer-centric business models.